At the U Connect conference held in Orlando, Fla., earlier this month, Bob Noe, chief executive officer of 1Sync, was asked a probing question at the end of a series of presentations given by Noe and other top executives of divisions within GS1 US, sponsor of U Connect. The question for Noe, who heads the leading U.S. data pool responsible for facilitating data sync between retailers and manufacturers, was this: Why is the number of retailers participating in global data synchronization ...

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