Real-time data increasingly drove the decision-making process for major retailers this year in marketing, inventory and other areas
In 2007, more retailers became “molecular” in their management practices. Molecular Management is a term coined by Thomas D. Murphy, president of Peak Tech Consulting, a retail technology consultancy based in Colorado Springs. It was the centerpiece of a conference call on retail technology he led in October. Murphy, who was vice president of IT for Kroger from November 1993 to January 2000, used the term to describe a style of management — practiced by such industry leaders as Safeway, ...
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