Readers Digest Association to Support ShoptoCook Kiosks

Apr 17, 2008 6:00 AM


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BUFFALO, N.Y. — ShoptoCook here, which provides interactive meal-solution kiosks in more than 300 grocery stores, has agreed to have the Reader’s Digest Association (RDA) be its exclusive media content provider and integrated sales resource. Under the agreement, recipes, shopping lists, food preparation tips and pairing suggestions from the food properties of RDA, including Every Day with Rachael Ray, Taste of Home and Allrecipes.com, will be featured on the kiosks. The kiosks used at Bloom, Schnuck, Spartan Stores, Brookshire and divisions of AholdUSA are positioned in the produce and meat sections of grocery stores, allowing consumers to choose recipes and coupons, print them out and take them along as they shop.

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