Power 50 Profile Ranking: 39 Title: president, CEO and director Company: The Hershey Co. Key Developments: West is named president, CEO and director of The Hershey Co. What's Next: Increasing company’s marketing budget to boost core brands Last month, a long-awaited verdict came in: The Hershey Co. was not for sale. So declared the chairman of the Hershey Trust, former Pennsylvania Attorney General LeRoy S. Zimmerman, in an opinion column in the Harrisburg, Pa., Patriot-News. ...

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