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NGA Show Video: Interview With Eric Anderson

Eric Anderson, EVP of sales and marketing, Fresh Encounter, urges independent grocers to maintain "an aggressive ad spend" to compete with major chains, even during a down economy. He was interviewed by SN Editor-in-Chief David Orgel and Supermarket Guru Phil Lempert at The NGA Show in Las Vegas.

Click here to see more videos from The NGA Show.

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