Walmart said it is pleased with preliminary test results of “Savings Catcher,” a new ad match program. CONNECT WITH SN ON TWITTER Follow @SN_News for updates throughout the day. “Results are every encouraging,” Andy Murray, Walmart’s SVP, creative, said in a presentation at The Path to Purchase Institute's Shopper Marketing Summit. “We’re seeing increased loyalty." Customers who sign up via walmart.com/savingscatcher submit ...
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