Bumble Bee Partners with Pacifical

Bumble Bee Seafoods has signed an agreement with Pacifical to purchase and promote MSC (Marine Stewardship Council) certified tuna coming from eight member countries of the Parties to the Nauru Agreement (PNA) in the Western Central Pacific Ocean. Those eight countries set up the Pacifical organization in 2011 to promote and actively trade sustainably caught skipjack and yellowfin tuna to consumers around the world.

“The long-term sustainability of the world’s oceans is critical to the long-term viability of our business,” says Chris Lischewski, Bumble Bee president and CEO. “About 25 percent of the global catch of tuna comes from this region, and we’re proud to partner with Pacifical to raise additional awareness of their commitment to social accountability, food safety and traceability.”

The island nations who established Pacifical include the Federal States of Micronesia, Kiribati, Marshall Islands, Nauru, Palau, Papua New Guinea, Solomon Islands and Tuvalu. The leaders of these countries wanted to combine resources and expertise to ensure sustainable fishing, create employment opportunities for their people and to ensure a fair economic return on their main natural resource, which is tuna.

“We bear the responsibility of ensuring the sustainability of our tuna stocks for the future of our people and our children and as an important food source for the world’s population,” says Maurice Brownjohn, PNA commercial director. “We look forward to working with Bumble Bee as well as restaurants and retailers around the world to increase the supply of MSC labelled sustainable tuna.”

Brownjohn adds the Marine Stewardship Council independent certification process is the most rigorous and robust offered globally. “The Pacifical nations wanted to meet that standard to assure people we are achieving the highest levels of sustainability possible when it comes to fishing in our waters.”  

As part of the business agreement, Pacifical will provide Bumble Bee with 100 percent traceability to all MSC certified products. This will include tracing product to vessel name, captain name, fishing method and catching period.

“We know people want to purchase sustainable products and we also know they want to know where their food is coming from,” says Lischewski. “This partnership further demonstrates our commitment to sustainability, transparency and delivering high-quality, safe and nutritious seafood to consumers.”