WATERFORD, Mich. -- Felice Family Food Center and ValuLand Food Centers here has added whole, frozen, baby octopus to its deli mix with unexpected sales success. "We did it to attract attention, but we also thought we could sell some. And they've done much better than we had imagined," said Bob Flewelling, general manager for the three-unit, family-owned retailer. Two stores are operated under the ValuLand banner and one under the Felice banner. "We sold 10 of them in the last month and a ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.