WASHINGTON -- A splashy new promotional campaign designed to educate consumers, particularly women, on the nutritional benefits of milk will be launched next month. The National Milk Processor Promotion Board's $52 million effort, featuring 20 celebrities, all sporting milk mustaches, will debut via a print campaign in several national magazines. A milk hotline, 1-800-WHY-MILK, has also been established to answer consumer's questions about milk. Participants in the "Milk. What a Surprise!" ...

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