Consumers may start thinking about the typical weekday dinner at about 4 p.m. that afternoon, but holiday meals are another story -- for many households, they are still events to be cherished and planned for. That dinner event can be a plum for supermarkets that are committed to the specialized but high-margin "holiday-meal replacement" market. And just as increasing numbers of stores are offering to cater the Thanksgiving or Christmas meal, some are also expanding into Easter or Hanukkah. ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.