Supermarkets seeking to expand their selection of nonfood items are finding room on the World Wide Web. Safeway, Pleasanton, Calif.; Marsh Supermarkets, Indianapolis; and British retailer Tesco, London, are among those testing Internet-based merchandising solutions that expand their nonfood offerings beyond what they have available in their stores. Safeway branched out its product offerings to include bedding, jewelry and home decor when the retailer's co-branded Web site with ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.