WILTON, Conn. — Kroger, Wal-Mart and Target have maintained their positions as the top three retailers in terms of category management best practices, according to manufacturer participants in Kantar Retail’s 2011 Category Leadership Benchmarking study. Manufacturers noted Kroger’s ability to make stores relevant to shoppers through use of shopper card data, according to Kantar. Retailer respondents ranked Procter & Gamble, Kraft Foods and PepsiCo as the top manufacturers in terms of ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.