MONTVALE, N.J. — A&P’s Waldbaum’s banner is using percent-off coupons to cater to value-conscious shoppers. Between July 30 and Aug. 5, Waldbaum’s circulars featured a clip out coupon for 15% off a $150 order or 10% off a $100 order. All those who used the coupon received a checkout coupon for 5% off their next $100 purchase between Aug 6-12. The retailer stopped accepting competitor coupons several months ago. Many shoppers had used offers like King Kullen’s $5 and $10 coupons at ...

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