QUINCY, Mass. — Ahold's Stop & Shop and Giant-Landover chains are rolling out a series of changes that go beyond the price and selection adjustments that have been a part of Ahold's Value Improvement Program. Included are new employee uniforms, new logos, enhanced meal programs and the expanded deployment of customer-facing technologies. “For the last couple of years, we've been working on the Value Improvement Program, and really adding value to the customer's shopping experience and ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.