Supermarket operators expect modest sales gains during the holiday season, though they said they are hoping Santa is more generous than they actually anticipate. In interviews with SN, most executives said they believe sales gains will be minimal at best because of consumer concerns with the economy, the divisiveness in Washington, D.C., and health care costs. Frank Curci, president and chief executive officer of Tops Friendly Markets, Williamsville, N.Y., said consumers are very ...

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