Power 50 Profile Ranking: 37 Title: president and CEO Company: The Kellogg Co. Key Developments: Nutrition profiles have been improved for foods marketed to kids What's Next: Keeping a lid on prices to consumers as commodity costs soar Snap, Crackle and Pop! — the ageless Rice Krispies elves — are on a health kick these days. The familiar breakfast cereal has been reformulated to meet Kellogg’s Global Nutrient Criteria, which were announced a year ago to firm up the company’s ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Salary Survey 2015

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.