Like so many things during the pandemic, the vital role played by retail dietitians and their relationship with shoppers were forced to go virtual. But this shift did not stand in the way of leading grocers—and the dynamic retail dietitians who represent them in the name of good health, nutrition and better living—from launching digital services defined by creativity and invention. Harry Potter cooking classes for kids? Absolutely. Filming from their own kitchens via Zoom, Facetime and Skype to ensure connection with loyalists and new shoppers alike? Of course. Webinars covering eating healthy on a budget or plant-based trends? Check. Here’s a look at nine retail dietitians committed to keeping it real (and virtual) through the pandemic and beyond.