Fireman's Brew Now Distributed in Michigan and at Fresh & Easy

Fireman’s Brew, a Los Angeles-based craft beer company founded by two firefighters, announced a partnership with Great Lakes Wines & Spirits to distribute its award-winning beers throughout Michigan at both on- and off-premise locations. Michigan marks the fifteenth state that this growing craft beer brand has expanded into since 2012; it is available in California, Arizona, Nevada, Colorado, Nebraska, Iowa, Oklahoma, Illinois, Ohio, Kansas, Virginia, Rhode Island, New York and Hawaii. “We are excited to launch Fireman's Brew in the great state of Michigan, and increase our distribution footprint throughout the Midwest,” says Rob Nowaczyk, founder of Fireman’s Brew. “2014 Continues to be another break-out year, and with our expansion into Michigan we are now one step closer towards our goal of developing Fireman’s Brew into a national brand.” Already one of the fastest growing craft beer brands in its home state of California, Fireman’s Brew newly expanded distribution network provides an opportunity for the company to reach thousands of on-premise and retail outlets across both the Upper and Lower Peninsula of Michigan. Through the agreement, Great Lakes Wine & Spirits will distribute Fireman’s Brew signature beers in 12-ounce bottle six-packs, twelve-pack samplers and kegs including:

“We’re honored to have the opportunity to launch Fireman’s Brew in Michigan,” says Mark Noll, General Sales Manager – Beer Division at Great Lakes Wine & Spirits. “Fireman’s Brew is a great addition to our expanding craft beer portfolio. With three great tasting beers, a compelling brand story and firefighter heritage, they’re a great fit for Michigan’s fast-growing craft market.” Additionally, Fireman's Brew is also available at Fresh & Easy stores in California and Nevada this week. Fresh & Easy will carry the Fireman’s Brew 12-pack sampler and 22-ounce Fireman’s Brew Blonde.