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Mountain Dew Adds Flavors to Kickstart Lineup

These sparkling juice beverages combine the taste of DEW with real fruit juice and caffeine.

Rebekah Marcarelli, Senior Editor

January 1, 2018

1 Min Read
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Mountain Dew added two flavors to its MTN DEW Kickstart lineup. The flavors include Raspberry Citrus and Mango Lime, and will come in MTN DEW Kickstart’s familiar 12-ounce and 16-ounce cans, respectively.

These sparkling juice beverages combine the taste of DEW with real fruit juice and caffeine. The two new flavors will be available nationally and have a suggested retail price of $1.99.

MTN DEW Kickstart launched in 2013 and has been dubbed one of PepsiCo's most successful beverage product launches in the past decade, generating annual retail sales of more than $500 million to date, company officials say.  With only 60 calories per 12-ounce serving, the two new mid-calorie beverage flavors join eight previously released flavors - Orange Citrus, Fruit Punch, Black Cherry, Pineapple Orange Mango, Midnight Grape, Watermelon, Blueberry Pomegranate and Blood Orange.

About the Author

Rebekah Marcarelli

Senior Editor

Rebekah Marcarelli comes to the grocery world after spending several years immersed in digital media. A graduate of Purchase College, Rebekah held internships in the magazine, digital news and local television news fields. In her spare time, Rebekah spends way too much time at the grocery store deciding what to make for dinner.

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