Nestlé Pure Life Debuts Exotics Sparkling Water
January 1, 2018
Nestlé Pure Life expanded its product portfolio with Nestlé Pure Life Exotics Sparkling Water, a line of unsweetened sparkling water with unique, bold and all-natural exotic fruit flavors. Available in four varieties, Mango Peach Pineapple, Strawberry Dragon Fruit, Tangerine and Key Lime, the waters are free of calories, packed with an effervescent burst of flavor and made without artificial colors or sweeteners. “With such a significant shift in consumer preferences and buying habits, we’ve created a product that will appeal to people who are moving away from carbonated soft drinks and other sugary beverages toward water as healthy hydration,” says Gigi Leporati, brand manager for Nestlé Pure Life. The Nestlé Pure Life Exotics Sparkling Water line offers carbonation levels similar to canned soda. “Nestlé Pure Life Exotics Sparkling water is a perfect alternative for those seeking flavorful, zero-calorie beverages to stay hydrated,” says Sylvia Meléndez-Klinger, MS, RD, LDN, founder of Hispanic Food Communications. “It's a great option for the whole family.” Nestlé Pure Life Exotics are sold in an 8-pack carton of 12-oz cans, designed to fit conveniently into the refrigerator and has a suggested retail price of $2.99.
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