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Retailers expand functional beverage merchandising
Consumers seek immunity, digestive benefits from grab-and-go drinks amid pressures on single-serve offerings
Mark Hamstra
July 9, 2021
5 Min Read
The Hartman Group’s Functional Food & Beverage and Supplements report found that more than half of consumers (56%) seek out functional beverages to treat or prevent specific conditions.efetova/istock/getty images plus
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