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5 meal kit products dominating deli

Meal kits have swept the nation – and big box retailers

Holly Petre, Assistant Digital Editor

June 5, 2023

5 Slides
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FreshDirect

Meal kits have been in demand at supermarket delis since the early days of the pandemic, but now recent data from Statista indicates that the U.S. market will exceed more than $10 billion by 2024, compared to just $6.9 billion in 2021.

Studies have shown that those aged 18-34 consider meal kits as part of their weekly grocery routine, so the numbers aren’t expected to decrease anytime soon.

Some supermarket chains have either acquired or partnered with third-party meal kit programs, allowing them to leverage product expertise and even brand recognition to sell the kits to their consumer base. Early last summer, Blue Apron launched single-purchase multi-serving meal kits and ready-made “Heat & Eat” meals at Walmart. 

Click through the slideshow to see the products. 

 

About the Author

Holly Petre

Assistant Digital Editor

Holly Petre is a content producer and assistant digital editor as well as the host of Nation’s Restaurant News’ podcast, Extra Serving, and producer for Informa Restaurant and Food Groups other three podcasts, One On One by Food Management, Off the Shelf with SN and In the Kitchen with Bret Thorn. Holly holds a Bachelor of Fine Arts with a concentration in Sculpture, fibers and Material Studies and Ceramics from the School of the Art Institute of Chicago. A native New Yorker, Holly enjoys her place on staff as the resident pop-culture expert and millennial with a sassy attitude and great sense of style.

Holly Petre’s work on Nation’s Restaurant News and Restaurant Hospitality often covers marketing and trends, either aimed-at or examined-through the millennial mindset. Holly is responsible for introducing TikTok and Twitch to NRN and RH readers as well as explaining terms like “Karen” to staff and readers alike. She also spends her time on staff trying not to make every headline a pun.

Holly Petre hasn’t spoken at any events or on panels, but she is readily available with a killer shoe wardrobe and several witty quips.

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