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Foxtrot Market closes $42 million Series B funding round

Upscale convenience retailer focused on delivery also names Sumi Ghosh COO

Michael Browne, Executive Editor

February 22, 2021

3 Min Read
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Foxtrot, which currently operates eight stores in Chicago and Dallas, expects to add as many as nine stores in those cities by the end of 2021, and expand into new markets including Washington, D.C.Foxtrot Market

Foxtrot Market, the Chicago-based convenience store and café chain with a focus on 60-minute delivery, announced Monday it has closed a $42 million Series B funding round, led by David Barber’s Almanac Insights and Monogram Capital Partners.

Additional investors include celebrity chef and restaurateur David Chang, sweetgreen co-founder and CCO Nicolas Jammet and former CEO of Whole Foods Walter Robb. 

With this investment, Foxtrot, which currently operates eight stores in Chicago and Dallas, expects to add as many as nine stores in those cities by the end of 2021, and expand into new markets including Washington, D.C. Funds will also be used to expand Foxtrot’s line of private label packaged goods and gift offerings, and to continue the investment into nationwide shipping, which launched in January.

Additionally, Foxtrot has made three new appointments to its executive team: Sumi Ghosh, who had previously served in v.p. positions at Starbucks and Aramark, has been named COO; Scott Holloway, formerly of Instacart, was named SVP, Delivery; and Caroline Barry, formerly of sweetgreen, has been named VP, Strategy.

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Mike LaVitola, CEO and co-founder of Foxtrot Market, is joined by the company's new COO, Sumi Ghosh, formerly of Starbucks.

“With this new round of funding and an incredibly strong executive team now fully in place, we see 2021 as a year of tremendous growth for Foxtrot,” said CEO and Co-founder Mike LaVitola. “We have built a business that marries the local approach of a corner store with the convenience of e-commerce. We know how our stores operate best and in which markets, which is where we’ll be going deep with our expansion efforts next. We also look forward to showcasing to customers coast-to-coast what Foxtrot is all about as we continue to roll out shipping nationwide.” 

Related:Foxtrot melds digital and experiential for maximum convenience

Launched in Chicago in 2014, Foxtrot combines an upscale corner store and café with app-based purchasing that makes its entire inventory available for delivery in under an hour. Foxtrot derives its revenue equally between online sales and in-store purchases. The brand’s delivery model has been central to its customer service strategy since inception, making Foxtrot uniquely positioned for strength during the pandemic. In 2020, company sales increased over 100% fueled by consistent year-over-year growth across channels. Of that growth, according to the company, 55% derives from retail, largely from same-stores sales, and over 200% from e-commerce, driven by 100% increase in app downloads.

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Foxtrot stores offer a full-service café, sommelier-curated wine shop, and unique gift bundles for every occasion.

In addition to grocery staples, Foxtrot stores offer a full-service café, sommelier-curated wine shop, and unique gift bundles for every occasion via on-demand delivery and in its tech-enabled brick and mortar stores. Select gift bundles are also currently available in Foxtrot’s Ship Shop, which will continue to add offerings as it expands its nationwide shipping capabilities.

Related:Meet the new convenience store

Additional investors in Foxtrot’s Series B round include Imaginary Ventures, Wittington Ventures, Fifth Wall, Lerer Hippeau, Revolution’s Rise of the Rest Seed Fund, M3 Ventures, The University of Chicago, Collaborative Fund, Wasson Enterprise, Bluestein Ventures, and Barshop Ventures.  

 

About the Author

Michael Browne

Executive Editor, Supermarket News

Michael Browne joined Supermarket News in 2018 after serving in managing and executive editor capacities at leading B2B media brands including Convenience Store NewsLicense Global and Travel Agent. He also previously served as content production manager for print and digital in the Business Intelligence division of Informa, parent company of Supermarket News and Nation’s Restaurant News.

As executive editor, Mike oversees the editorial content of supermarketnews.com as well as the monthly print publication. He also directs all content-based brand-related projects including the annual Top 75 Retailers report, Category Guide, Retailer of the Year, research surveys and special reports, as well as podcast and webinar content. Mike has also presented and moderated at industry events.

In addition to the positions mentioned above, Mike has also worked as a writer and/or editor for special projects at American Legal Media (ALM), managing editor for Tobacco International, special projects editor at American Banker • Bond Buyer, and as production editor for Bank Technology News and other related financial magazines and journals published by Faulkner & Gray.

A graduate of Fordham University, Mike is based in New York City, where he was born and raised.

Contact Mike at [email protected] or follow him on Twitter and LinkedIn.

 

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