Key Food Member Launching New Banner

JON SPRINGER

NEW YORK — Fresh n’ Save Marketplace, a new store banner featuring perishable foods and low prices, is set to debut next month at two locations here.

The new nameplate will be unveiled at a new store opening in Staten Island and at a store in Queens converting from the Key Food banner, both on Oct. 12, said Joseph Zariyeh, president of Fresh n’ Save.

Zariyeh, a member of the Key Food Stores cooperative, told SN in an interview that he selected the new banner to distinguish a format built around fresh products and service departments, with service meat and deli departments, in-store bakeries and prepared foods. “It’s a higher quality with lower prices,” he said.

The Staten Island store is set to open at the site of a former Waldbaums and King Kullen in Castleton Corners. The Queens location, in the Sunnyside neighborhood, has been undergoing a renovation while operating under the Key Food banner. Zariyeh said he planned to convert two additional stores to the Fresh n’ Save banner in coming months.