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Stater Bros. Markets Names New VP of Marketing

Promotes 23-year grocery veteran Paul Stoffel. The retailer has promoted Paul Stoffel to lead the strategic planning, development and execution of its center store category management initiatives, procurement, master data management and store brand quality assurance program.

WGB Staff

July 31, 2020

1 Min Read
Stater Bros Markets storefront
Stater Bros Markets storefrontPhotograph: Shutterstock

Stater Bros. Markets of San Bernardino, Calif., has promoted Paul Stoffel to the position of VP of marketing, where he will continue to report to EVP and Chief Marketing Officer Dennis McIntyre.  

Paul Stoffel
Paul Stoffel

In his new role, Stoffel will lead the strategic planning, development and execution of Stater Bros. Market’s center store category management initiatives, procurement, master data management and the company’s store brand quality assurance program.

“Paul is a well-respected and a valuable member of the Stater Bros. Family,” said Pete Van Helden, Stater Bros. Markets CEO, in a statement. “Paul consistently demonstrates strategic focus and forward-thinking. I have confidence in his leadership and vision to help move the business forward.”

Stoffel has more than 23 years of retail grocery industry experience. He began his career at Stater Bros. Markets in 1997 as a courtesy clerk at the company’s Arlington location in Riverside, Calif., and held the positions of meat wrapper and clerk before receiving a promotion that would send him to the merchandising department at the corporate office in 2005.

He was later promoted to inventory analyst in the marketing department, where he continued to advance, holding various positions, including inventory analyst supervisor, buyer-merchandiser and director of category management. In 2019, he was promoted to senior director of marketing, his most recent position.

Stoffel earned a Bachelor of Arts degree in business management from California State University at San Bernardino, and is also a graduate of the University of Southern California Food Industry Management Program.

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