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Bolthouse Farms Releases Spring 2016 Beverage and Dressing Offerings

Bolthouse Farms announces its 2016 Spring innovations; a robust offering of beverages and better-for-you dressings.

Grocery Headquarters

January 1, 2018

3 Min Read

Bolthouse Farms, producer of baby carrots and premium juice beverages in North America, announces its 2016 Spring innovations; a robust offering of beverages and better-for-you dressings under the Bolthouse Farms and 1915 Bolthouse Farms brand names.

"Consumers' preference for convenient and delicious premium beverages continues to grow year after year," says Scott LaPorta, president of Bolthouse Farms. "To provide consumers with better-for-you options that taste great and align with their dietary needs, we have created an assortment of innovative flavors using on-trend ingredients and alternative proteins that complement every lifestyle and occasion."

From dietary and environmental concerns to lifestyle choices, health-conscious consumers are reshaping the way Americans think of and consume protein. As a response to consumers' thirst for more protein options, the 1915 Bolthouse Farms brand debuts three organic, alternative protein beverages that include almond milk, soymilk, and pea protein.

Packaged in the original 12 fluid-ounce BPA-free bottles, the 1915 Protein beverages have 12 grams of protein and are made with simple and dairy-free ingredients with no artificial sweeteners, according to company officials. The new protein flavors, available in April 2016, include:

1915 Organic Protein Vanilla

1915 Organic Protein Chocolate

1915 Organic Protein Coffee

Also new are the 1915 Organic Ultra-Premium Cold-Pressed fruit and vegetable blends. With no more than six ingredients per bottle, each juice contains a balance of colorful, nutrient-rich fruits and vegetables, officials add. Available on-shelf in late-March 2016, the fruit and vegetable juices contain no added sugar. The new flavors include:

1915 Strawberry with coconut water, pear, apple and lemon

1915 Orange with carrot, pineapple, apple and lime

1915 Grapefruit with apple, peach and raspberry

The entire 1915 ultra-premium beverage portfolio is organic, non-GMO, vegan and gluten-free, and available for a suggested retail price of $3.99.

Bolthouse Farms super premium beverages deliver on the brand's promise to create delicious, convenient and accessible options for any occasion, officials say. The six new additions are available on-shelf late-March 2016 with a suggested retail price starting at $2.99 per 15.2 fluid-ounce bottle and $4.49 per 32 fluid-ounce bottle.

The new Protein PLUS shakes boast more than 30 grams of protein per 15.2 fluid-ounce bottle and include 21 vitamins and minerals with no added preservatives, artificial flavors or colors. The proprietary blend uses two different types of protein – whey and soy – to satisfy and sustain nutritional needs. New flavors include:

Protein PLUS Banana Honey Almond Butter: the ultimate protein shake

Protein PLUS Coconut: all the rich, creamy, coco-nutty goodness you want

Protein PLUS Strawberry: the sweet, ripe strawberries you know and love

Additionally, Bolthouse Farms offers a new selection of flavor-forward fruit and vegetable juices that include nutrient-rich ingredients. The new flavors include:

Mango Pineapple Colada: a tropical delight

Berries and Green Veggies: the sweetest, juiciest berries blended with spinach for nutrition

Raspberry Blood Orange: a unique sweet-tart flavor combination

Bolthouse Farms also introduced two new lower-fat and lower-calorie premium refrigerated dressings with no added preservatives or artificial flavors. Both have 45 calories and 3.5 grams of fat or less. Currently available on-shelf for a suggested retail price of $3.79, the new additions are:

Salsa Verde Avocado: a zesty new sweet and savory dressing

Creamy Roasted Garlic: roasted garlic with the addition of creamy yogurt

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