Malena Produce Announces Old El Paso Fresh Produce
January 1, 2018
Malena Produce announces it’s offering Old El Paso fresh produce that inspires a new world of dinner possibilities. Old El Paso is now adding fresh and healthy produce to its other line of Mexican products.
Old El Paso’s new campaign, along with Old El Paso produce is designed to inspire consumers to “start somewhere fresh” on their journey around stores for all the possibilities that come from fresh Mexican meal ideas that they will love and share, company officials say. Old El Paso is starting with a full line of traditional Mexican fresh and fresh-processed produce categories packaged for and promoted to consumers who are looking to prepare great tasting, fresh and healthy Mexican meals.
“We’re excited to offer Old El Paso’s year-round programs starting immediately,” says Peter Hayes, vice president sales & marketing. “Visit with Malena in Atlanta to see the highest quality of Old El Paso fresh produce categories: tomatoes, cucumbers, peppers, including chili and mini sweets, zucchini, squash and watermelons.”
Some of Old El Paso’s line up will be on display at Malena’s PMA Fresh Summit Exposition Booth #2857.