Naturipe Farms Expands its Fresh Fruit Snack Packs

Naturipe Farms is adding to its Ready to Eat fresh fruit snack pack line. With re-designed packaging to include more product visibility and clear messaging to the consumer, the line welcomes a Mango & Blueberry blend and a Grape & Blueberry blend to their fresh snack line. With nearly $65 billion dollars projected in snack sales this year, the demand for easy and smart snacks is at an all-time high, say company officials. Each Blend pack will contain 1.5 ounces of fresh fruit, while the original 100% blueberry pack contains 1.25 ounces, and will be available for distribution beginning this November. “We are excited to continue to grow our value added line of products. The berry category and healthy snacking are two growing trends that we are very focused on” said Brian Jenny, senior director/GM – RTE.