POM Wonderful Launches Antioxidant Super Teas
January 1, 2018
POM Wonderful is powering up the produce aisle with new Antioxidant Super Teas in varieties Pomegranate Lemonade Tea, Pomegranate Sweet Tea and Pomegranate Honey Green Tea. POM ’s Pomegranate Peach Passion White Tea will join the new Antioxidant Super Teas with a fresh new look and convenient new size, company officials add. Hitting store shelves in October, the new Antioxidant Super Teas combine the antioxidant power of premium 100% Pomegranate Juice with gently brewed teas. Company officials describe the new varieties as follows:
Pomegranate Lemonade Tea is a fresh take on an all-time favorite, combining POM Juice with perfectly sweetened lemonade and tea.
Pomegranate Sweet Tea is a California twist on Southern tradition with sweet black tea and POM Juice.
Pomegranate Honey Green Tea combines a refreshing blend of green tea with the natural sweetness of honey and rose flavors.
Pomegranate Peach Passion White Tea will maintain the tropical flavors of passion fruit with sweet ripe peach to deliver a crush-worthy taste.
“POM Wonderful always innovates to meet growing demands, and with tea sales skyrocketing, we’re capitalizing on momentum to offer consumers new ways to enjoy pomegranate juice,” says Dahlia Reinkopf, senior director of marketing, POM Wonderful. “Antioxidant Super Teas aim to reach new consumers looking for healthy on-the-go refreshments without any artificial flavors or artificial sweeteners.” POM Antioxidant Super Teas are available in 12-ounce bottles for $1.99 SRP.
About the Author
You May Also Like