Gerber Names Winner of Gerber Baby Photo Search 2015

Early childhood nutrition company Gerber has named a new star and the winning entry of the sixth annual Gerber Baby Photo Search 2015: baby Isla from Troy, Mich. The dimpled seven-month-old was selected as the grand prize winning entry from more than 170,000 entries. As the winners, Isla's parents will receive a $50,000 grand prize, $1,500 in Gerber Childrenswear and the opportunity to be featured in 2016 Gerber ads. Fans will also be able to follow along with Isla's journey all year long as this year's Spokesbaby through frequent updates featuring her adventures on Gerber's Facebook and Instagram pages.

The annual Gerber Baby Photo Search was held online at Gerber.com/photosearch, where parents and guardians were invited to enter a photo of their child into the search during the entry period. A panel of judges reviewed the entries to find children from birth to preschool age whose photos displayed expressiveness and consistency with Gerber's heritage. Since the inception of Photo Search six years ago, Gerber has awarded seven (twins in 2013) other tiny tots the Photo Search crown. Last year's winner, Grace, was the first baby to be awarded the title of "Spokesbaby" and captivated the hearts of the nation with her smile and charm all year long.

"At Gerber, we recognize that every baby is a Gerber baby and look forward to choosing a little one to represent us each year through our annual Photo Search," says Bernadette Tortorella, senior media marketing manager at Gerber. "While we received so many incredible entries, the judges all fell in love with Isla's cheeky smile and awesome hair. We are so thrilled to be celebrating our sixth annual Photo Search winner."

In addition to the Grand Prize winner, six winners were selected from each Milestone category: Birth , Supported Sitter, Sitter, Crawler, Toddler and Preschooler. Milestone winners were determined by the highest number of consumer votes from each category on Gerber.com/photosearch. The six Milestone category winners will each be awarded $3,500, plus $750 in Gerber Childrenswear.