adidas Group’s Mark King to Speak at PMA Symposium

adidas Group North America President Mark King will share insights on leadership during his upcoming session at the 2015 PMA Foundation Executive Leadership Symposium on January 21-23, 2015 in Dallas, Texas. The program, held in partnership with Cornell University, offers senior executives the chance to harness new strategies and ideas to position their company for success in 2015.

King will share how he applied his existing sales leadership skills to successfully re-energize TaylorMade Golf Company and turn it into a No. 1 selling brand, say show officials. Now president of Adidas Group North America and chairman of TaylorMade Golf Company, King's session, “Why Do CEO’s and Organizations Fail,” will help attending executives intensify their strategy and vision.

“I’m excited to return to the PMA Foundation Executive Leadership Symposium and the fresh produce and floral industries in January,” says Mark King, president, adidas Group North America and chairman, TaylorMade Golf Company. “I’m inspired by the commitment these industry leaders make to continued learning and improving their strategic direction.” This will be King’s second Executive Leadership Symposium appearance, having first addressed produce executives at the 2011 symposium. Attendees’ overwhelmingly positive feedback on King’s compelling presentation is in part responsible for his return. King’s lessons on leadership also speak directly to the PMA Foundation’s efforts to establish a workforce with the diverse skills necessary to meet the complex demands of the global produce marketplace. “Mark King reminded me just how much an executive’s leadership style reflects a company’s success,” says Vic Smith, CEO-owner of JV Smith Companies and regular PMA Foundation Executive Leadership Symposium attendee. “The lessons he shared from his own experiences impressed upon me how an executive’s being open to learning new skills, even while at the top of one’s career leading a global company, is critical in challenging people to excel beyond expectations. Mark is a commanding speaker, and his story has left a lasting impression on my own approach to leadership.” King is one of four influential speakers scheduled on the 2015 Executive Leadership Symposium program. Visit pmafoundation.com/leadership-symposium/ for complete details and to apply online.