SUNBURY, Pa. — Weis Markets here on Monday said it has launched a new advertising campaign highlighting its local focus and emphasis on value, service and quality.
Four new “Unmistakably Weis” television commercials feature real-life Weis customers, suppliers and the company’s chairman, Robert F. Weis. The ads are now running in Scranton/Wilkes-Barre, Harrisburg/Lancaster/York, Allentown, Pa; Binghamton, N.Y.; and Frederick/Hagerstown, Md.
“Our Unmistakably Weis television commercials reflect who we are and what we stand for,” Dave Hepfinger, Weis Markets chief executive officer, said in a statement.
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