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Hy-Vee set to unveil its biggest store yet

Upcoming supermarket in Gretna, Nebraska, marks the latest location with the regional grocer’s “reimagined” grocery store concept.

Russell Redman, Executive Editor, Winsight Grocery Business

June 9, 2023

2 Min Read
Hy-Vee-store banner-closeup view_Shutterstock
The 135,000-square-foot store in Gretna will include a food hall, a restaurant, an expanded wine and beer selection, and store-within-a-store departments. / Photo: Shutterstock

Next week, Hy-Vee plans to open its largest supermarket to date, in the city of Gretna, Nebraska, just southwest of Omaha.

Plans call for the 135,000-square-foot store, located at 10855 S. 191st Street in Gretna, to hold a public grand opening on Tuesday. The supermarket will be Hy-Vee’s biggest yet, and the West Des Moines, Iowa-based retailer noted that the store had been under construction for more than a year.

The Gretna Hy-Vee will carry about 120,000 items, with more than 6,300 specialty products, over 8,000 HealthMarket items and 3,500 fresh produce offerings, including 120 organic items.

Hy-Vee said the Gretna store will “feature several newer departments and partnerships, as well as amenities that the company has become known for.”

According to published reports, those will include fresh-made tortillas, a Starbucks cafe, a candy shop, an expanded wine and spirits department—the largest of Hy-Vee locations in Omaha—and a Wahlburgers restaurant with an outdoor patio area that will offer beer, wine and spirits.

Hy-Vee Gretna, open 6 a.m. to 11 p.m. daily, also will house a food hall serving up a wide range of prepared foods and providing on-site seating. Food vendors include Hy-Vee’s Market Grille (fried chicken and other American fare), Mia Italian (fresh-baked pizza), Hy-Chi (Asian food) and Long Island Deli (sandwiches, salads, gourmet cheese and other delicatessen items.

Customers also will find a 6,300-square-foot Aisles Online grocery delivery and pickup service area and, adjacent to the supermarket, a 4,250-square-foot Hy-Vee Fast & Fresh convenience store.

The Gretna Hy-Vee marks the latest iteration of the retailer’s large-format, “reimagined” grocery store concept that emerged in 2021. Those locations include stores opened in Eau Claire, Wisconsin (90,000 square feet); Grimes, Iowa (93,000 square feet); Springfield, Missouri (93,000-square feet); La Crosse, Wisconsin (105,000 square feet); Ashwaubenon, Wisconsin (125,000 square feet); and, most recently, in Janesville, Wisconsin (97,000 square feet), this past February.

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About the Author

Russell Redman

Executive Editor, Winsight Grocery Business

Russell Redman is executive editor at Winsight Grocery Business. A veteran business editor and reporter, he has been covering the retail industry for more than 20 years, primarily in the food, drug and mass channel. His 30-plus years in journalism, for both print and digital, also includes significant technology and financial coverage.

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