Hy-Vee adds patient, employer clinic to suite of health offerings

Hy-Vee, Inc. has become a joint owner of medical clinic company Exemplar Care as the retailer continues to expand its primary care offerings.

Under the agreement, Exemplar Care medical clinics will be renamed to Hy-Vee Health Exemplar Care, offering direct primary care and 24/7 urgent care (where available). Locations are currently open in West Des Moines, Ankeny and soon Bondurant, Iowa. These clinics will be managed by Hy-Vee’s Chief Medical Officer Dr. Daniel Fick and Exemplar Care’s leadership team, including founder Dr. Jon Van Der Veer.

Through Hy-Vee Health Exemplar Care, employer groups can provide their employees access to unlimited primary and urgent care through memberships for a fixed monthly fee or layer the membership with a major medical health plan. Health care memberships are also available to individuals and families outside of an employer-funded plan.

Hy-Vee currently operates more than 275 retail pharmacies across eight Midwestern states, as well as Amber Specialty Pharmacy, an award-winning, national specialty pharmacy provider. In 2020, Hy-Vee formed its own pharmacy benefit manager Vivid Clear Rx to combat rising drug prices by bringing more transparency to the industry. 

Hy-Vee has also entered the medical space in recent years, launching a low-cost telehealth and online pharmacy provider called RedBox Rx that specializes in mental health, men’s health, women’s health and more. Most recently, Hy-Vee opened Hy-Vee Health Infusion Care medical practices in West Des Moines, Iowa, and Chicago to provide affordable infusion therapy to patients with chronic conditions.

The retailer has invested heavily in the wellness industry, employing a team of registered dietitians who offer nutritional services virtually and in person. Hy-Vee’s dietitians and pharmacists also work together to offer Food as Medicine-supported services to help individuals manage health conditions through dietary changes.