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Target to hike starting hourly wages

New range of $15 to $24 part of $300 million investment this year

Russell Redman

February 28, 2022

3 Min Read
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Target said the updated wage level will apply to hourly associates in stores, supply chain facilities and headquarters locations.Target

Target Corp. plans to set a new starting wage range of $15 to $24 per hour as part of an up to $300 million employee pay and benefits package in 2022.

Minneapolis-based Target said Monday that the updated wage level will apply to hourly associates working in stores, supply chain facilities and headquarters locations. Workers’ exact starting wage will be based on the job and the local area, with market-level wages set according to industry benchmarking, local wage data and other factors, according to the company.

The wage boost continues an uptick in Target’s minimum wage that began about five years ago. In September 2017, the retailer said it would raise its minimum hourly pay to $11 the following month and then to $15 an hour by the end of 2020. At the time, Target’s starting hourly wage was $10 per hour, a level implemented in May 2016. Target ended up enacting the $15 starting hourly wage in July 2020, earlier than initially announced.

Target noted that its latest pay hike will position the company as a wage leader in every market where it operates. The chain has about 1,925 stores in all 50 states and the District of Columbia.

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Target had implemented a $15 starting hourly wage in July 2020.

“Our team is at the heart of our strategy and success, and their energy and resilience keep us at the forefront of meeting the changing needs of our guests year after year. We continuously listen to our team members to understand what’s most important to them, then use the feedback to make investments that meet their needs across different career and life stages,” Target Chief Human Resources Officer Melissa Kremer said in a statement. “We want all team members to be better off for working at Target, and years of investments in our culture of care, meaningful pay, expanded health care benefits and opportunities for growth have been essential to helping our team members build rewarding careers.”

Related:Target to raise hourly starting wage to $15

On the benefits side, starting in April, Target also will expand and expedite access to health care coverage for hourly workers and provide enhanced benefits.

The company said another 20% of associates now will become eligible for comprehensive health care benefits. Those working a minimum average of 25 hours a week will be able to enroll in a Target medical plan, down from the previous requirement of 30 hours per week. In addition, the waiting period for hourly staff to enroll in the health plan will be cut by three to nine months, depending on the position.

New benefits include free virtual physical therapy, enhanced fertility benefits, acupuncture coverage and other new wellness offerings as part of most Target health plans. Associates also will gain faster access to 401k plans.

Related:Target to boost worker wages

Target said the latest pay and benefits package will help further its “Target Forward” environmental, social and governance (ESG) strategy announced last June. The company added that, over the past five years, it has invested a debt-free education assistance program with access to over 40 schools and 250-plus business-aligned programs; health and wellness benefits such as virtual doctor visits and mental health counseling, as well as related online resources; family services such as adoption and surrogacy reimbursement and paid family leave; more stable schedules and one-on-one meetings with team leaders to accommodate associates’ desired hours; and ongoing COVID-19 benefits, including providing free backup care for all associates, paid leave and pay incentives for vaccines.

The United States hasn’t raised the $7.25-per-hour federal minimum wage since 2009. As of Jan. 1, 30 states and the District of Columbia had laws setting the minimum wage above $7.25, according to the U.S. Department of Labor.

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About the Author

Russell Redman

Senior Editor
Supermarket News

Russell Redman has served as senior editor at Supermarket News since April 2018, his second tour with the publication. In his current role, he handles daily news coverage for the SN website and contributes news and features for the print magazine, as well as participates in special projects, podcasts and webinars and attends industry events. Russ joined SN from Racher Press Inc.’s Chain Drug Review and Mass Market Retailers magazines, where he served as desk/online editor for more than nine years, covering the food/drug/mass retail sector. 

Russell Redman’s more than 30 years of experience in journalism span a range of editorial manager, editor, reporter/writer and digital roles at a variety of publications and websites covering a breadth of industries, including retailing, pharmacy/health care, IT, digital home, financial technology, financial services, real estate/commercial property, pro audio/video and film. He started his career in 1989 as a local news reporter and editor, covering community news and politics in Long Island, N.Y. His background also includes an earlier stint at Supermarket News as center store editor and then financial editor in the mid-1990s. Russ holds a B.A. in journalism (minor in political science) from Hofstra University, where he also earned a certificate in digital/social media marketing in November 2016.

Russell Redman’s experience:

Supermarket News - Informa
Senior Editor 
April 2018 - present

Chain Drug Review/Mass Market Retailers - Racher Press
Desk/Online Editor 
Sept. 2008 - March 2018

CRN magazine - CMP Media
Managing Editor
May 2000 - June 2007

Bank Systems & Technology - Miller Freeman
Executive Editor/Managing Editor
Dec. 1996 - May 2000

Supermarket News - Fairchild Publications
Financial Editor/Associate Editor
April 1995 - Dec. 1996 

Shopping Centers Today Magazine - ICSC 
Desk Editor/Assistant Editor
Dec. 1992 - April 1995

Testa Communications
Assistant Editor/Contributing Editor (Music & Sound Retailer, Post, Producer, Sound & Communications and DJ Times magazines)
Jan. 1991 - Dec. 1992 

American Banker/Bond Buyer
Copy Editor
Oct. 1990 - Jan. 1991 

This Week newspaper - Chanry Communications
Reporter/Editor
May 1989 - July 1990

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