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ATLANTA -- Kroger Co.'s division here, together with Heinz U.S.A., Pittsburgh, ran a July promotion for baby that appealed to Mom and Dad's wallet.Heinz's beginner baby foods were featured at 19 cents per 2.5-ounce jar.A full-page, four-color ad...
LOUISVILLE, Ky. -- A division here of Kroger Co., Cincinnati, will expand customer self-scanning technology to two more stores this fall.The new stores will be equipped with an upgraded version of the self-service checkout system, which enables...
COLUMBUS, Ohio -- Supermarket floral operators may not have much time to track trends, but they need to know what's hot -- and sunflowers are definitely hot now.That is according to Matt Wood, a floral consultant and educator, who spoke at the...
CINCINNATI -- Kroger Co. here reported that sales rose 5.5% to a record $5.7 million from $5.4 million in the second quarter ended June 17.Same-store sales increased 1.5% during the quarter.Net earnings increased 14.4% to $77 million from $67.3...
ATLANTA -- Kroger Co.'s division here pulled out all the stops when it participated in an event sponsored by Nestle USA and Walt Disney to promote Disney's smash summer hit "Pocahontas."In the promotion, which ran this month, Kroger used endcap...
COLUMBUS, Ohio -- Cold, hard numbers are the best means of selling senior management on the importance of floral departments, according to a panel at the Floral Marketing Association's annual convention here.Floral executives know that flowers can...
CHICAGO -- The link between information systems initiatives and the ultimate goal of any business -- generating higher product sales at the front-end -- cannot be overemphasized.Decisions about which IS initiatives to pursue and what their scope...
COLUMBUS, Ohio -- Officials at a Kroger store here destroyed an entire department's inventory of produce because a produce employee was suspected of having contracted the hepatitis A virus.The employee was diagnosed with hepatitis A June 21, the...
ATLANTA -- An abundance of Washington apples sparked the Atlanta division of Kroger Co. last month to offer a mail-in rebate on bags of the Red Delicious variety.The chain ran an unusual half-page newspaper advertisement featuring an 8-pound bag...
MIDDLETOWN, Ky. -- A test of self-service checkstands was launched at a Kroger store here that will likely host future pilot programs such as computer-assisted ordering.Nearly all products sold in the 63,000-square-foot store are scannable at the...