LAS VEGAS — Dannon Oikos Greek yogurt was the top-selling new food or beverage in 2012 with $283.8 million in year-one sales across supermarkets, drug stores, mass marketers (including Walmart), club and dollar channels, and military commissaries, according to IRI’s New Product Pacesetters list, released here Wednesday at the 2013 IRI Summit. The top 10 new revenue generators reflect a blurring of structured eating occasions and a predilection for mini meals, Susan Viamari, ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.