Margie Kupfer is Vice President, Marketing at 3Cinteractive (3C). Through mobile marketing services, 3C deepens and extends the connection between customers and brands, driving increased loyalty, brand awareness, and results. Leveraging 3C’s expertise connecting mobile to business results and its Switchblade platform’s multichannel capabilities — including SMS and MMS messaging, mobile coupons, mobile wallet, mobile web, location based services and more — marketers can deliver timely, relevant engagement at the customers’ moment of need. For more information please visit www.3c.com.