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Red Bull Expands Editions Line

The introduction of the Red Bull Purple Edition Sugarfree and Red Bull Lime Edition Sugarfree provide consumers with the additional choice of sugar content.

Rebekah Marcarelli, Senior Editor

January 1, 2018

1 Min Read
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Red Bull is expanding its Red Bull Editions line with Red Bull Purple Edition Sugarfree, Red Bull Lime Edition Sugarfree and Red Bull Green Edition that offer the tastes of Açaí Berry, Limeade and Kiwi Apple, respectively. 

The introduction of the Red Bull Purple Edition Sugarfree and Red Bull Lime Edition Sugarfree now provide consumers with the additional choice of sugar content, especially for those looking for variety and sugar-free offerings.

The limited edition Red Bull Summer Edition Kiwi Twist is returning permanently as the Red Bull Green Edition.  The Red Bull Green Edition offers the functionality of Red Bull with the taste of Kiwi Apple. The new products will be available nationwide with an MSRP of two for $5.33.

About the Author

Rebekah Marcarelli

Senior Editor

Rebekah Marcarelli comes to the grocery world after spending several years immersed in digital media. A graduate of Purchase College, Rebekah held internships in the magazine, digital news and local television news fields. In her spare time, Rebekah spends way too much time at the grocery store deciding what to make for dinner.

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