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Supermarkets guide shoppers to better-for-you foods in center store

Kroger, Coborn's among retailers highlighting healthy benefits of packaged goods

Mark Hamstra

February 21, 2020

6 Min Read
Kroger OptUP 1.jpg
Kroger's OptUp is incorporated into the retailer's Wellness Your Way initiatives, which includes a website featuring health and nutrition information that is updated monthly.Kroger

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About the Author

Mark Hamstra

Mark Hamstra is a freelance business writer with experience covering a range of topics and industries, including food and mass retailing, the restaurant industry, direct/mobile marketing, and technology. Before becoming a freelance business journalist, Mark spent 13 years at Supermarket News, most recently as Content Director, where he was involved in all areas of editorial planning and production for print and online. Earlier in his career he also worked as a reporter and editor at other business publications, including Financial Technology, Direct Marketing News, Nation’s Restaurant News and Drug Store News.

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