Safeway's Renda named to board of racing promoter

Laree Renda, a former EVP of Safeway, has been named to the board of directors of International Speedway Corp., a Daytona Beach, Fla.-based motorsports promoter and track owner.

Laree Renda

​Renda will hold office until the 2017 annual meeting of shareholders, completing the term of Lloyd Reuss, who did not stand for reelection in 2014, ISC said. She will serve as a member of ISC's audit and compensation committees.

“Her leading experience in retail strategy, real estate and financial planning will add tremendous value to ISC as we continue to grow our business and increase long-term value for our shareholders,” ISC CEO Lesa France Kennedy said in a statement.

As one of Safeway's top executives for 15 years, Renda managed retail strategies and many administrative roles for Safeway. Her areas of influence included labor relations, public affairs, communications, government relations, health initiatives, human resources, corporate social responsibility and sustainability, philanthropy, industrial engineering, IT and real estate. She also oversaw Safeway's wholly owned subsidiary corporations Safeway Health and Property Development Centers, a shopping center development company.

Renda left Safeway upon completion of its acquisition by Albertsons early this year.

ISC promotes more than 100 motorsports events each year including the Daytona 500, owns 13 racetracks and operates Motor Racing Network sports radio.