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New Seasons building 2 new stores in NorCal

Portland, Ore.-based natural food retailer New Seasons Market has announced plans to open two new stores in Northern California, in Emeryville and El Camino Real. The retailer said it would open a 35,000-square-foot store at the Emeryville Public Market in late 2017. “The Emeryville Public Market is an ideal spot for a New Seasons,” Jerry Chevassus, head of store development for New Seasons, said in a release.

Jon Springer, Executive Editor

October 19, 2015

2 Min Read
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Portland, Ore.-based natural food retailer New Seasons Market has announced plans to open two new stores in Northern California, in Emeryville and El Camino Real.

The retailer said it would open a 35,000-square-foot store at the Emeryville Public Market in late 2017.

“The Emeryville Public Market is an ideal spot for a New Seasons,” Jerry Chevassus, head of store development for New Seasons, said in a release. “The Public Market is bringing life back to historic buildings and vitality to the area, and we’re defining a new retail experience that embraces the power of community and the potential of a healthy, sustainable food system. Our values align strongly and it’s a great match for us.”

In El Camino Real, New Seasons will build a 30,000-square-foot store at the site of a former Best Buy, planned for a late 2016 or early 2017 opening.

Each store will employ around 100 workers, the company said.

New Seasons currently operates 16 stores in the Portland-Vancouver area, and earlier this year opened its first store in California, rebranding a New Leaf Market in San Jose. New Seasons acquired New Leaf last year and operates five stores under that banner in California.

The 18th New Seasons opens later this week on Woodstock Boulevard in Portland.

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“Our goal is to expand access to healthy food and build community while shoring up the regional food economy. We plan to add one to two stores annually in each state we serve, partnering with farmers and producers to build long-term relationships and bring our customers the best in the region,” New Seasons president and CEO Wendy Collie said. “As a neighborhood grocer and a catalyst for change and growth, we want to serve as many communities as possible with easy access to fresh, local finds and classic favorites that bring people together and strengthen our region.”

New Seasons said it offers nearly 10,000 locally sourced products — about one third of everything in the store — from Northern California, Oregon and Washington.

About the Author

Jon Springer

Executive Editor

Jon Springer is executive editor of Winsight Grocery Business with responsibility for leading its digital news team. Jon has more than 20 years of experience covering consumer business and retail in New York, including more than 14 years at the Retail/Financial desk at Supermarket News. His previous experience includes covering consumer markets for KPMG’s Insiders; the U.S. beverage industry for Beverage Spectrum; and he was a Senior Editor covering commercial real estate and retail for the International Council of Shopping Centers. Jon began his career as a sports reporter and features editor for the Cecil Whig, a daily newspaper in Elkton, Md. Jon is also the author of two books on baseball. He has a Bachelor of Arts degree in English-Journalism from the University of Delaware. He lives in Brooklyn, N.Y. with his family.

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