DoorDash Launches Express Grocery Delivery Service With Albertsons Cos.

San Francisco-based DoorDash just upped the ante on speed and convenience delivery of fresh groceries. The delivery platform introduced its express grocery delivery service—fresh groceries in under 30 minutes—in partnership with Boise, Idaho-based Albertsons.

As part of the launch, consumers in more than 20 major cities across the U.S., including Los Angeles, Denver and Seattle, will have access to express grocery delivery from 330 Albertsons Cos. banner stores, including Safeway, Vons, ACME Markets, Jewel-Osco, and Tom Thumb, via the DoorDash marketplace. DoorDash said it plans to expand this offering to additional Albertsons Cos. banners in the coming weeks.

"We know that speed, selection and affordability remain paramount for consumers when it comes to getting everything in their neighborhood delivered on-demand, and that's why we're proud to launch our new express grocery delivery service with Albertsons to bring their wide selection of groceries to consumers' doorsteps in under 30 minutes," said Fuad Hannon, VP of new verticals for DoorDash, said in a statement. "Leveraging our extensive logistics network and Albertsons Cos. selection of groceries, we are creating a one-stop shop for consumers nationwide to access all the items they need, delivered to their doorstep right when they need it.”

Hannon went on to say that “DoorDash's merchant-first approach guides how we build our products and services, and today's launch of express grocery delivery furthers our commitment to helping Albertsons grow their delivery offerings to meet evolving customer needs."

Albertsons Cos. said it will offer more than 6,000 items for express grocery delivery nationwide, from key grocery staples such as fresh produce, dairy and eggs, to snacks, packaged goods and frozen foods, via the DoorDash app. 

DoorDash said its customers can enjoy Albertsons Cos. loyalty pricing and promotions on express grocery orders where available, and Albertsons Cos. local banner loyalty program members, such as Albertsons for U and Safeway for U, can choose to link their account in the DoorDash app to earn loyalty points on purchases.

"By partnering with DoorDash, Albertsons Cos. is able to offer even faster delivery to go alongside the quality products and great value we provide our customers," said Stephen Menaquale, SVP of e-commerce for Albertsons Cos., in a statement. "We're proud of what we've built with DoorDash in order to guarantee the perfect mix of convenience, quality and the prices our customers appreciate."

Albertsons Cos.' banners are available on DashPass, DoorDash's membership program that offers members zero-dollar delivery fees and reduced service fees from thousands of restaurants, grocery, convenience and retail stores nationwide. DashPass members can enjoy these benefits on all eligible express grocery orders with a subtotal of $12 or more from Albertsons Cos.

To place an order, consumers with express grocery delivery service available in their area can either search for "Rapid Grocery" stores on the DoorDash app or click the Grocery tile on the DoorDash homepage and select the filter for "Under 30 Min."

In the Feb. 17 statement, DoorDash added the following disclaimer: “Delivery speed is not guaranteed and will vary depending on various factors.”