CALENDAR OF EVENTS 1996-02-12

FEBRUARY

TRADE SHOW Toy Fair, showroom displays at Toy Center building and booth displays at Javits Center, New York. Contact: American International Toy Fair/Toy Manufacturers of America (212) 675-1141.

15-17 TRADE SHOW AWMA 37th National Winter Convention & Candy Exposition, Anaheim Convention Center, Anaheim, Calif. Contact: American Wholesale Marketers Association (202) 463-2124.

19-20 TRADE SHOW Seventh-Annual Exclusively HBA Trade Show, Sands Convention Center, Las Vegas. Contact: Exclusively HBA Inc. (312) 726-5023.

19-21 PRODUCTIVITY "Field and Sales Force Automation," Internet Expo/Web World/Email World Conference & Exposition, San Jose Convention Center, San Jose, Calif. Contact: DCI (508) 470-3880.

20-21 DATA-BASE MARKETING "DMA's Database Marketing," DMA Seminar Center, New York. Contact: Direct Marketing Association (212) 767-7277.

21-23 TRADE SHOW 21st-Annual Winter Fancy Food Show, Moscone Convention Center, San Francisco. Contact: National Association for the Specialty Food Trade (203) 840-5606.

25-28 WHOLESALING NGA Annual Convention, featuring America's Supermarket Showcase, Orange County Convention Center, Orlando, Fla. Contact: National Grocers Association (703) 437-5300

28-29 STORE BRANDS 1996 Joint-Industry Summit on Premium Private Labels, Omni Rosen Hotel, Orlando, Fla. Contact: The Center for Business Intelligence (800) 767-9499.

MARCH

3-6 WHOLESALING NAWGA Executive Conference, "NAWGA Annual Business Conference & Partners Program," Walt Disney World Dolphin, Lake Buena Vista, Fla. Contact: National-American Wholesale Grocers' Association (703) 532-9400.

6-7 TRADE CHANNELS "Maximize Convenience Store Sales," The Peachtree Westin, Atlanta. Contact: Strategic Research Institute (800) 599-4950.

7-8 PROMOTION Update '96 Conference: "Vision 2000: Marketing for the New Millennium," New York Hilton Hotel & Towers. Contact: Promotion Marketing Association of America (212) 420-1100

14-16 ADVERTISING POPAI Annual POP Industry Conference, Loews Coronado Bay, San Diego. Contact: Point-of-Purchase Advertising Institute (201) 894-8899.

14-17 TRADE SHOW Natural Products Expo West, Anaheim Convention Center, Anaheim, Calif. Contact: New Hope Communications (303) 939-8440.

16-19 TRADE SHOW SNAXPO '96 -- 59th-Annual Exhibit and Conference, Dallas Convention Center, Dallas. Contact: Snack Food Association (703) 836-4500.

18-19 LICENSING "Brand Extension Licensing," Westin Hotel, Chicago. Contact: International Business Communications (508) 481-6400.

18-20 LOGISTICS "IQ 1996" Conference on Quick Response, sponsored by Aim USA and Voluntary Interindustry Commerce Standards, Hyatt Regency Hotel, Chicago. Contact: Aim USA (412) 963-8588.

20-22 LOGISTICS "ECR From Vision to Reality," Joint Industry Conference on Efficient Consumer Response, Chicago Hilton & Towers, Chicago. Contact: ECR Registration Center (216) 425-8333.

21-22 MEDIA Supermarket Video '96 Conference, Marriott Orlando World Center, Orlando, Fla. Contact: Supermarket News (212) 630-4753.

21-22 SALES MANAGEMENT "Sales Forecasting & Planning, '96," Omni Hotel, Atlanta. Contact: The Marketing Institute (800) 999-3123.

24-27 RETAIL BRANDS PLMA Annual Meeting and Executive Conference, Loews Ventana Canyon, Tucson, Ariz. Contact: Private Label Manufacturers Association (212) 972-3131.

25-26 MARKETING "1996 Brand Marketing Forum," Stouffer Stanford Court Hotel, San Francisco. Contact: Institute for International Research (800) 999-3123.

26-27 INTERNATIONAL MARKETING "Cross-Border Alliances," 1996 Strategic Alliances Conference, New York Hilton & Towers, New York. Contact: Booz-Allen & Hamilton (212) 339-0345.

27-28 DATA-BASE MARKETING Fifth-Annual Conference on Individualized Marketing, Drake Hotel, Chicago. Contact: The Marketing Institute (800) 999-3123.

27-29 CUSTOMER SERVICE "Redesigning Customer Service," Le Meridien Hotel, New Orleans. Contact: The Institute for International Research (800) 999-3123.

31-4/5 NEW PRODUCTS "Achieving Excellence in New Product Practices," Joint Conference of the Institute for International Research and the Product Development & Management Association, Fairmont Hotel, Chicago. Contact: IIR (800) 999-3123.

APRIL

1-2 ELECTRONIC MARKETING GEMCON: Fifth-Annual Global Electronics Marketing Conference, Marriott Sawgrass Resort, Jacksonville, Fla. Contact: Retail Systems Consulting (813) 262-5775.

1-2 PROMOTION "Designing and Deploying Successful In-Store Promotions," Ritz Carlton Hotel, Chicago. Contact: The Center for Business Intelligence (800) 767-9499.

1-2 LOGISTICS "Control Costs and Increase Turns With Vendor-Managed Inventory," Stanford Court Hotel, San Francisco. Contact: The Marketing Institute (800) 999-3123.

9-11 PROMOTION Basics of Promotion Marketing Seminar, Millennium Broadway Hotel, New York. Contact: Promotion Marketing Association of America (212) 420-1100.

13-15 TRADE SHOW POPAI Expo at The Store Fixturing Show, McCormick Center, Chicago. Contact: The Store Fixturing Show (201) 646-0091.

23-26 PRICING Ninth International Pricing Conference, Swissotel, Chicago. Contact: Institute for International Research (212) 661-3500.

24-27 TRADE SHOW TeleCard World '96 Atlanta Conference & Exposition, Cobb Galleria Centre, Atlanta. Contact: TeleCard World (713) 974-5252.

30-5/1 PRICING "UCLA Value Pricing: Key to Profitable Growth," The Anderson School at UCLA, James A. Collins Center for Executive Education, Los Angeles. Contact: UCLA Registrar, (310) 825-2001.

MAY

5-8 TRADE SHOW FMI International Supermarket Industry Convention & Educational Exposition, McCormick Place, Chicago. Contact: Food Marketing Institute (202) 452-8444.

9 ADVERTISING "P-O-P From All Angles," Marriott Marquis, New York. Contact: Point-of-Purchase Advertising Institute (201) 816-6111.

14-16 PROMOTION Basics of Promotion Marketing Seminar, Stouffer Renaissance Orlando Resort, Orlando, Fla. Contact: Promotion Marketing Association of America (212) 420-1100.

JUNE

10-14 TRADE SHOW NCA All Candy Expo, incorporating the National Confectioners Association Annual Convention and Machinery Expo, Navy Pier, Chicago. Contact: NCA (703) 790-5011.

11 ADVERTISING POPAI Day of Design 3, Long Beach Hilton, Long Beach, Calif. Contact: Point-of-Purchase Advertising Institute (201) 816-6111.

SEPTEMBER

25-28 TRADE SHOW TeleCard World '96 East Conference & Exposition, Jacob K. Javits Convention Center, New York. Contact: TeleCard World (713) 974-5252.

OCTOBER

7-8 TRADE SHOW POPAI Marketplace '96, McCormick Center, Chicago. Contact: Point-of-Purchase Advertising Institute (201) 816-6111.