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CATALINA SETS INTERNATIONAL EXPANSION
ST. PETERSBURG, Fla. -- Catalina Marketing here will expand the international presence of its in-store couponing system by about 300 stores this year.conducting a five-store pilot with Sommerfield/Gateway and has completed a chainwide rollout with the ASDA Group.In France, Casino Supermarkets will roll out Catalina's service to all its stores by year's end. Catalina is also running pilots with Promodes
February 12, 1996
1 Min Read
ST. PETERSBURG, Fla. -- Catalina Marketing here will expand the international presence of its in-store couponing system by about 300 stores this year.
conducting a five-store pilot with Sommerfield/Gateway and has completed a chainwide rollout with the ASDA Group.
In France, Casino Supermarkets will roll out Catalina's service to all its stores by year's end. Catalina is also running pilots with Promodes and Docks de France.
The couponing system is gaining a foothold in Mexico and will be in all Grupo Gigante's 145 stores by mid-year, as well as 34 stores in the Cifra Supermarket Group.
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