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Conagra to buy Pinnacle Foods for $10.9 billion

Deal would create powerhouse in consumer packaged foods

Russell Redman

June 27, 2018

3 Min Read
conagra
Conagra

Conagra Brands Inc. plans to boost its roster of household names in grocery with a $10.9 billion deal to acquire Pinnacle Foods Inc.

Under an agreement unveiled Wednesday, the food manufacturers said Conagra would pay about $7.9 billion in cash, or $43.11 per share, and approximately 0.65 shares of its common stock, valued at approximately $3 billion, to Pinnacle shareholders. The acquisition transaction also includes the assumption of Pinnacle’s outstanding debt.

Together, Conagra and Pinnacle would form a food company with pro forma annual net sales of about $11 billion. The product lineup at Parsippany, N.J.-based Pinnacle, whose yearly sales top $3 billion, spans the frozen, refrigerated and shelf-stable food categories and includes such brands as Birds Eye, Duncan Hines, Earth Balance, EVOL, Erin's, Gardein, Glutino, Hawaiian Kettle Style Potato Chips, Hungry-Man, Log Cabin, Tim's Cascade Snacks, Udi's, Vlasic and Wish-Bone, among others.

Conagra and Pinnacle noted that the merged company will be better positioned to capitalize on trends in frozen food and snacking, including segments like frozen and refrigerated meals and snacks and sweet treats. 

What’s more, Chicago-based Conagra said the acquisition will further its multiyear transformation plan and bolster its capabilities in its most strategic categories.

"The acquisition of Pinnacle Foods is an exciting next step for Conagra Brands. After three years of transformative work to create a pure-play, branded food company, we are well-positioned to accelerate the next wave of change," Conagra President and CEO Sean Connolly said in a statement. "The addition of Pinnacle Foods' leading brands in the attractive frozen foods and snacks categories will create a tremendous opportunity for us to further leverage our proven innovation approach, brand-building capabilities and deep customer relationships. With greater scale across leading, iconic brands, an unwavering focus on driving profitable growth, and a strong balance sheet and cash flow, we are creating a tremendous platform to drive meaningful shareholder value."

Conagra’s portfolio includes such established names as Marie Callender's, Reddi-wip, Hunt's, Healthy Choice, Slim Jim and Orville Redenbacher's plus emerging brands like Alexia, Blake's, Frontera, Duke's and Angie's Boomchickapop.

Conagra and Pinnacle Foods said that they are two of the fastest-growing companies in consumer packaged foods by consumption, and they expect that momentum to continue due to the larger scale and new opportunities to partner with customers that the merger will bring. Their combined portfolio will include two billion-dollar brands — Marie Callender’s (Conagra) and Birds Eye (Pinnacle) — as well as five brands with sales exceeding $450 million — Banquet, Healthy Choice, Hunt’s, Chef Boyardee and Slim Jim (all from Conagra) — and about two dozen brands of $100 million or more.

"Today's transaction provides Pinnacle Foods shareholders with substantial and immediate value, as well as the opportunity to participate in the significant upside potential of the combined company," Pinnacle CEO Mark Clouse said. "Because of our employees' incredible work, Pinnacle's total shareholder return is approximately 275% since our IPO, and today marks an important milestone in the company's journey. The portfolios and capabilities of both enterprises are impressive and complementary. We look forward to working through a seamless transition with the Conagra Brands team."

Conagra and Pinnacle said they expect their organizations’ complementary portfolios, supply chains and “results-oriented” cultures to help smooth the integration process. Conagra projects about $215 million in annual run-rate cost synergies by the end of fiscal 2022.

Under the deal, Pinnacle shareholders are expected to own approximately 16% of the combined company. The transaction is slated to close by the end of calendar 2018, pending regulatory and Pinnacle shareholder approval and other customary closing conditions.

About the Author

Russell Redman

Senior Editor
Supermarket News

Russell Redman has served as senior editor at Supermarket News since April 2018, his second tour with the publication. In his current role, he handles daily news coverage for the SN website and contributes news and features for the print magazine, as well as participates in special projects, podcasts and webinars and attends industry events. Russ joined SN from Racher Press Inc.’s Chain Drug Review and Mass Market Retailers magazines, where he served as desk/online editor for more than nine years, covering the food/drug/mass retail sector. 

Russell Redman’s more than 30 years of experience in journalism span a range of editorial manager, editor, reporter/writer and digital roles at a variety of publications and websites covering a breadth of industries, including retailing, pharmacy/health care, IT, digital home, financial technology, financial services, real estate/commercial property, pro audio/video and film. He started his career in 1989 as a local news reporter and editor, covering community news and politics in Long Island, N.Y. His background also includes an earlier stint at Supermarket News as center store editor and then financial editor in the mid-1990s. Russ holds a B.A. in journalism (minor in political science) from Hofstra University, where he also earned a certificate in digital/social media marketing in November 2016.

Russell Redman’s experience:

Supermarket News - Informa
Senior Editor 
April 2018 - present

Chain Drug Review/Mass Market Retailers - Racher Press
Desk/Online Editor 
Sept. 2008 - March 2018

CRN magazine - CMP Media
Managing Editor
May 2000 - June 2007

Bank Systems & Technology - Miller Freeman
Executive Editor/Managing Editor
Dec. 1996 - May 2000

Supermarket News - Fairchild Publications
Financial Editor/Associate Editor
April 1995 - Dec. 1996 

Shopping Centers Today Magazine - ICSC 
Desk Editor/Assistant Editor
Dec. 1992 - April 1995

Testa Communications
Assistant Editor/Contributing Editor (Music & Sound Retailer, Post, Producer, Sound & Communications and DJ Times magazines)
Jan. 1991 - Dec. 1992 

American Banker/Bond Buyer
Copy Editor
Oct. 1990 - Jan. 1991 

This Week newspaper - Chanry Communications
Reporter/Editor
May 1989 - July 1990

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