Jif Raises the Bar with Peanut Butter Granola Bars

Jif has combined a blend of creamy peanut butter and chewy granola to create its Jif Peanut Butter Granola Bars. The brand's first granola bar is available in three varieties: Creamy Peanut Butter, Crunchy Peanut Butter and Peanut Butter Chocolate Flavored. TheBars are a satisfying snack to have at home or on-the-go, and contain at least seven-grams of protein per serving in each bar; Creamy and Chocolate flavored varieties contain four-4.5 grams saturated fat per serving. This summer, the company will be spreading 'peanut butter happy' across America with the official 'Peanut Butter Happy' mobile tour. The tour will be visiting eight cities between Aug 7-28, offering free samples of the Jif Bars. In addition, visitors at each tour stop will have the opportunity to experience peanut butter like never before by stopping at the Jif Bars Peanut Butter Happy Place. This interactive experience will bring to life the sights, sounds and happy feelings only Jif Peanut Butter can provide, say company officials. The experience will be illuminated with 5,000 LED lights embedded into an eight-foot wall, and programmed to a sensor that responds to movements and sounds. Participants will have an opportunity to share their colorful, energized experience with friends and family on Facebook, Twitter or Instagram by using #PeanutButterHappy. The Jif Bars are available in stores with a suggested retail price of 99-cents per individual bar and $3.49 for a five-pack. For a complete list of tour stops, and to learn more about Jif Bars and other products, visit www.jif.com.