KODAK, FUJI LAUNCH NEW FILM LINES

ROCHESTER, N.Y. -- Eastman Kodak here and Fuji Photo Film, Elmsford, N.Y., have created new film technologies.

films.

The films, which Kodak describes as the finest family of consumer films it has ever manufactured, employ new Kodak emulsions, chemical and coating technologies on a new thinner, stronger film base. They will be available April 22 in 100-, 200- and 400-speeds in cassettes of 15, 25 and 40 exposures. Price points will range from $4.50 to $8.60.

Fuji has launched three new Fujicolor Smartfilm color print films. Described as bringing together the most advanced emulsion technologies, the Smartfilm incorporates a new Super Uniform Fine Grain that reduces grain size to one-third to one-half that of conventional films. According to Fuji, the minimizing-grain design combined with Fujifilm's thin-emulsion technologies enable the Smartfilm to capture sharper images. At the same time, Fuji's Two-Stage Timing DIR processing system helps increase what is known as the "edge effect," which brings out texture and details in each image.