New Jersey’s first PriceRite celebrates grand opening

Inserra PriceRite marked the official grand opening of New Jersey’s flagship PriceRite discount grocery store with a ribbon-cutting in Garfield.

Located at 59 Outwater Lane, the store is the first independently owned and operated PriceRite in the state. Inserra PriceRite is a division of Inserra Supermarkets based in Mahwah, N.J.,

Designed to provide customers with close-out pricing on select items, PriceRite offers a narrower variety than traditional supermarkets, offering customers even greater value. Similar stores have been opened in other states by Wakefern Food Corp., the parent company of ShopRite.