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STAR MARKET ADDS CHILLED JUICES LINESTAR MARKET ADDS CHILLED JUICES LINE

CAMBRIDGE, Mass. -- Star Market Co., based here, has introduced a new line of chilled juices.om-concentrate, and include regular, homestyle or calcium-added orange juice, apple juice, island punch, pineapple orange, fruit punch, grape drink and lemonade. Iced tea is also offered.To promote the new products, the chain advertised a sale in a local newspaper on the 64-ounce containers, with discounts

June 24, 1996

1 Min Read
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CAMBRIDGE, Mass. -- Star Market Co., based here, has introduced a new line of chilled juices.

om-concentrate, and include regular, homestyle or calcium-added orange juice, apple juice, island punch, pineapple orange, fruit punch, grape drink and lemonade. Iced tea is also offered.

To promote the new products, the chain advertised a sale in a local newspaper on the 64-ounce containers, with discounts available to cardholders in the Star frequent-shopper program.

"Introducing nature's own goodness served up in our new line of Star refrigerated juices," the ad read. "Get fresh-squeezed flavor at prices significantly less than national brands, guaranteed! No matter what your preference, we've got a juice for you."

Officials at Star headquarters declined to comment.

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